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LET’S CELEBRATE INDIE RETAIL It’s July, and that means it’s Independent Retailer Month. The annual campaign encourages communities to support their local businesses, pointing out that each dollar spent at a local business creates value for the whole community. Your store can build promotions around the campaign; postcards, posters and other materials are available atMore »

“Cherish” Retail: Trending Now

CUSTOMERS LOVE EXPERIENCES. WHAT DOES YOUR STORE OFFER? Amazon, subscription services and auto-renewals are making “chore” shopping—routine, essential purchases—easier. But consumers still seek out the experiential side of shopping, says a recent Vend report. They love “the part [of shopping] that involves discovering great products and socializing with others.” This is good news for localMore »

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STOCKING UP FOR FALL Summer isn’t even officially here, but storeowners already have their eye on fall and the busy back-to-school season. To help you streamline purchasing and make the most of your budget, we’ve gathered deadlines, incentives and contact information from 48 dancewear manufacturers. See our “2018 Back-to-School Ordering Guide.” Don’t miss new tightsMore »

Athleisure and Millennial Markets Still Strong

NICHE PRODUCTS SOLD TO MILLENNIALS DRIVING STRONG ACTIVEWEAR SALES Millennials and athleisure are two of the brightest spots in the U.S. apparel industry, reports The NPD Group, a leading global information company—though momentum slowed in 2017. Millennials had the highest apparel growth rate of all generations at 4 percent—although that was a slower growth rateMore »

Changes to Facebook News Feed

AND TIPS ON MANAGING THEM In January 2018, Facebook announced that its news feed would emphasize content from friends, family and groups rather than brands and businesses—to “prioritize meaningful interactions between people,” according to CEO Mark Zuckerberg. Small businesses have been wondering how the change will impact their marketing efforts. As the new algorithm rollsMore »

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Optimism and High-Tech at NRF’s Annual Show Over the last year, there was lots of doom-and-gloom talk of a retail apocalypse, with predictions that brick-and-mortars would be crushed by online sellers, particularly Amazon. But holiday sales went surprisingly well, increasing during November and December by 5.5 percent over the same period in 2016—the largest year-over-yearMore »