These dancers’ deep connections to their shoes offer valuable insight into what truly matters to your customers.
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Three professional dancers share how their experience onstage informs their approach to fitting pointe shoes—and why that firsthand knowledge makes all the difference.
With U.S. import tariffs now in effect, pointe shoes—already one of the biggest expenses for dancers—are about to get even pricier. Retailers weigh in on what’s changing and what’s still to come.
Deepen your knowledge of pointe shoes’ evolution to serve your customers with confidence and credibility.
How an engineer and a dancer-turned-retailer joined forces to create Suffolk, one of the dance world’s most recognized pointe shoe and ballet lifestyle brands.
Virtual pointe shoe fittings are becoming an essential service for retailers, offering personalized care to dancers who may otherwise lack access to the right footwear.
At the inaugural MODE Market in Atlanta, GA, leading manufacturers discussed the challenge of fitting dancers who lack the strength or training for pointework.
DRN speaks to the tango expert behind Bloch’s new shoe line, and asks for her top tips for the perfect fit.
Ill-fitting pointe shoes can lead to common issues like twisting shanks, slipping heels, and excessive toe pain. Here’s how you can spot the signs of a wrong fit and guide dancers to the right shoe.